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Mark Rainbow
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Latest Blog
The Importance of Effective Follow Up
You simply cannot underestimate the importance of an effective follow-up strategy as part of your on-going business development process. Preparing properly for meetings is essential but, in all reality, if you’re not going follow through on the various actions agreed in a timely and professional manner, and then maintain regular contact to progress the relationship, […]
The starting point when considering any telemarketing or new business development activity should be the return on investment you want to achieve. Most people measure ROI in financial terms, but an equally important factor is return on TIME investment. Making people busy is a relatively easy thing to do, but often not very useful in […]
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